Who's excited for Valentine's Day? Nobody? It's just me? Alllllllrighty then...
In honor of the day of love, I thought I'd tell you what I LOVE about marketing. I'll keep it short so you can get back to throwing around hearts and painting everything red (wait, still just me?).
I love that marketing has the duality of being both analytical and creative at the same time. I'm using my brain, reviewing statistics, trying to decide on which message will resonate with which audience. But, at the same time, I'm drawing all over a board throwing out ideas hoping that our collective brainpower will result in one killer campaign.
Being able to put those two hugely different tasks together makes the perfect storm for me. I'm able to bring out that nerdy analytical side in the same day I'm coming up with wacky ideas that just might work.
Enough about me - what do you love about your job?
Megan A. Dutta